Headings and inbound links

A demonstration execution displays how a product works. Search engine optimization (SEO) is the process of structuring your site to rank high in on-target search results and boost visits. When you think about keywords what are they really? It's an interesting thing to think about isn't it, for one thing …

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High advertisement ratio can be mitigated by using splogs

Keep in mind that you must write for your readers, and not for Google's spiders. Don't do keyword stuffing. There are domains which are better to receive links from than others. These are domains that are "trusted" sources and have higher domain authority. Ideally, every single paragraph should have its …

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How I improved my sitemaps in one day

This is because there are hundreds of factors that weigh in to number one rankings and exact match domains are no longer a sure thing. Focus on your most important pages. Sometimes people try to make it too simple, it's like if you just do this thing and you can …

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Keep an eye on anakytics

Basically, when a reputable site links to your page, you gain credibility by association. Yes, content is king - but that's only half the story. Imagine if Wikipedia, one of the world's most popular sites, offered no more than huge blocks of text, or if Google cluttered its search interface with …

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Random musings on sitemaps

Google will rank it - for a time. In particular, words joined with underscores may be viewed as a single word during searches which is rarely what you want. In its simplest terms, it's to correctly word a website and set-up in a way that when a user uses a search …

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Try to target a hungry crowd by paying attention to html

Instead of doing the work, the boring tedious work of making lists, taking names, reading, empathizing, crafting a good outreach email, sending it, following up, handling objections, negotiating, and then finally emerging triumphant, you read a blog post about title optimization or keyword density. Aside from the "traditional" SEO ranking …

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Write about landing pages

Concentrate on making easy, clear-cut, and logical interfaces with a focus on getting to the right information quickly. To get explosive traffic gains, you need to promote your website by acquiring links and mentions on relevant industry websites. SEO is a great way to put your hands up in the …

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Clarification about 301 redirects

A Google algorithm change was implemented in January 2012, which penalized websites with too many banner ads "above the fold" ("Top Heavy"). Remember that quality always overrides quantity and focus on relationships and people, rather than numbers. Anyone with a site that provides useful content and has the right network …

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Everything you need to know about walled garden sites

And to do that, one must ensure the website ranks higher in the SERP (search engine result page). Make sure you keep up to date with the latest changes to search engine algorithms and if you are hiring a SEO agency to provide you with SEO services, make sure that …

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How we improved our rankings in two days

The most famous web directory, Open Directory Project, boasts 4,576,062 URLs in its listings at the time of this writing. There has been much talking about links being a ranking factor. Many SEOs have only focused on content and On-Page SEO and neglected links saying: We already know …

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I bet you didn't know this about LSI

If you're trying to build credibility, then make the effort to cite the information you're referencing and link out if it makes sense. As far as placement of banner ads in the area that is visible without scrolling, "less is more." Anchor text (alternative terms: link text or reference text …

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Losing Focus on nofollow links

A 2016 WordStream survey found that 72 percent of people who searched online for something local visited a store within five miles. By continuing to create quality content that provides immense value to the searcher and satisfies their original search (whether that's answering a question, listing ideas, educating the reader …

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Succeeding in SEO means paying attention to metrics

Write posts on a regular basis. Focus on your industry and on your client's needs! In time, it will most likely gain authority. Make sure that your content is relevant, useful and well-structured. To get explosive traffic gains, you need to promote your website by acquiring links and mentions on …

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The truth about content

Countless people have asked me different versions of the same question over the years: what is the silver SEO bullet? Thin content is essentially too short and too easily duplicated, and when this occurs too often, you start to drop in rankings. A very common approach for cross linking is …

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Write a 1000+ words article about social media

The easiest way to optimize your website is to hire a SEO specialist to do the work for you. With so many available third-party free and paid tools, chances are something already exists that can fulfill your requirements. SEO can help a growing startup establish its presence and meet business …

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Clarification about splogs

This is very similar to duplicate content, however it manifests itself in a different way. There are several types of links you should avoid having in your backlinks profile. The worst you can have are the spammy ones you can't control. Why not try replacing it with another one that …

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Double Your Profit With These Tips on link exchanges

Efficient use of content is necessary to create a positive experience for the visitor. Ideally they find what they are looking for quickly, they extract the information they need, and they take whatever actions they desire without obstruction. Introducing too many variables can get confusing when tracking SEO progress. Be …

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Focus on performance, user experience, and domain authority

Use sub-directories rather than sub-domains when possible. Sub-domains do not share link love from the main domain as it is treated as a different domain. The most important targeting decision is to figure out who the target actually is. Utilizing the steps consumers and businesses follow when making purchase decisions …

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How different does your website look on different devices?

Before further examining an IMC program, consider the traditional framework of marketing promotions. The search industry is constantly innovating, and it might seem overwhelming for marketers with limited time and resources to try and keep on top of developments. Once you've had a good think about your niche, make a …

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More importance is given to canonical URLs

There is a very thin line between reasonable duplicate content and thin content. Ranking well does not necessarily translate to relative site popularity or sites meeting their objectives (desired conversions). You need to become best friends with Google Search Console. Its search tools are legendary and a big help if …

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Reasons why marketers love non reciprocal links

Just like they have for on-page SEO, technical aspects of SEO have changed as search engines have become more sophisticated. A strategic marketing plan forms the basis for integrated marketing communications. The effects do not occur quickly. If your product pages are SEO optimized, your company and products appear higher …

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Search Engine Marketing

When you understand the basics of search engine optimization you can use slight modifications to optimize virtually anything online. When using SEO on your website, resist the temptation to include common misspellings of your keywords to increase hits. Most search engines today are smart enough to fix users' mistakes before …

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Super-easy ways to learn everything about web portals

Some argue that the robots tag is no longer necessary for a full crawl. Before you start with mobile optimization, you can use Google's free test for mobile friendliness to check the mobile performance of your website. The active sentence, I was asked what seemed like a pretty simple question …

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Why your digital marketing strategy should centre around hits

Get people talking about your brand, and mentioning it on their website, or any website for that matte More and more we are seeing the use of keyword clustering from sites that are making it beyond the scope of mediocre search results and traffic margins. Ranking well does not necessarily …

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Boost site speed and utilise long tail search

Link popularity assumes that not all inbound links are equal. By default, whether a Web Developer is thinking about SEO or not, when they are creating the HTML shell for a site- It is common practice to utilize the title tags. Another way to think about it is in the …

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Can RSS feeds make a huge difference to search engine optimisation?

However, when such a hugely fluctuating event as this takes place, it is definitely worth approaching every change in position with a more detailed gaze - particularly when Google aren't offering much in the way of clues! As you come up with evergreen content ideas, consider your topic, industry, and business …

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Consider SEO campaigns at the inception

By using internal linking strategically, you can boost the ranking of other pages on your website. Say you have a popular page that is ranking highly in Google and receiving a lot of traffic. By strategically placing a link on that page to another on your site that you want …

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Make sure you know exactly what you're doing with ROI

When writing an article or some content for your web page, remember- 'spices add flavour to a dish and make it more appealing to our senses. In the same way, keywords are like spices to our content. Keyword density is good but, to create rich content, there should be variety …

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The long tail search mystery revealed

Investing some time in early website setup (mindful of SEO) can make a big impact on the future growth and visibility of such companies' websites. The markup languages have become more important to SEO. If you lie, you will get caught. Obviously, a good user experience on the homepage, which …

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What's the story about onsite SEO

To start with a mental image and analogy, think of internal links like veins in your website analogous SEO circulatory system. Their role and function are equally as important to the health of your website as the veins are to your body. Currently, only seven percent of consumers focus entirely …

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